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A POS system’s ability to track a store’s sales in real-time requires that it integrates online sales and in-person transactions, whether they’re completed using customer-facing kiosks, mobile devices, or standard POS terminals. For customers, having a single view of their online and in-store buying activity helps them track their purchases and receive automatic notifications of each order’s status.
Integrated loyalty programs are a POS feature that customers are flocking to in increasing numbers. The POS system prompts employees to enroll clients in the business’s loyalty program as part of the checkout process, making it easy to add their contact information and other personal data. Subsequent purchases by the customer will show the loyalty points they have accumulated and give them the option of redeeming them.
Speed up and simplify sales transactions
The ideal portable POS tablet would be the equivalent of a mobile cash register that also links to your store’s inventory, accounting system, product catalog, customer database and other information. A POS tablet can be used to process a range of cashless transactions on the spot, including EMV credit cards, digital wallets, such as Apple Pay and Google Pay and other contactless payment options.
To accommodate customers who prefer to use cash to pay for their purchases, a POS tablet can connect wirelessly to a physical cash register drawer. The devices automatically apply discounts, process refunds and offer customers promotional bundles that complement the products they’re purchasing. They also link wirelessly to barcode scanners, receipt printers, digital sales and card readers.
Customers respond positively to retailers who make them feel appreciated. Your POS system helps your store build a loyal customer base by making it easy for clients to communicate with you and by maintaining complete customer records that let you respond quickly and informatively. Most importantly, the POS system empowers customers by letting them find answers to their questions and putting more functionality into their hands.
How today’s point of sale systems boost the quality of customer service
Retailers know that the store hours posted on their front doors are a misnomer. The tremendous rise in online shopping has made retail a 24/7/365 operation. Customers expect the same level of service when shopping online as they receive when visiting stores in person.
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